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Amazon's second Prime Day sale - the Prime Early Access Sale - is now live and there are plenty of deals available! But just for a few hours, the Prime Early Access sale will end soon, and you don't want to miss out on the deals.
The Prime Early Access sale, which serves as the second Prime Day andblack friday advance sale(opens in new tab), gives shoppers another chance to snag amazing deals on Amazon gadgets, home and essentials, electronics, and more before the holiday rush arrives during November's Black Friday sales.
The Prime Early Access Sale starts October 11th and runs through October 12th. The sale offers some exceptional offers, as well as some advantages such as, for example,4 months of free Amazon Music(opens in new tab)plus deals on GrubHub, Prime Video, and more.
Remember this is a Prime sale. So, if you're not yet an Amazon Prime member, you'll need to log in to see all available deals. You can register for 30 daysfree premium subscription(opens in new tab)Make sure you're not already on Prime, and even if you don't maintain your membership, you'll still have access to Prime Early Access Sale offers as they are released.
We'll be covering the best early Black Friday deals and the Prime Early Access sale throughout October and November of this year, so check back often during the holiday season for discounts!
Amazon Black Friday Early Bird Deals
While Amazon's early Black Friday sale - the Prime Early Access sale - is still a long way off, they're offering some can't-miss deals every day on clothing, electronics, toys, games, and more. Below are some of the best Black Friday deals available today!
- Early savings: Shop all Black Friday early access deals and Prime Early Access Sale deals(opens in new tab)
- Amazon Music Unlimited: 4 months free for new subscribers(opens in new tab)
- Bluetooth speaker: Up to 26% off select Sony X Series Portable Speakers(opens in new tab)
- Pacote Echo Home Theater: Economize 25% no Echo Studio com Echo Sub(opens in new tab)
- Message Weapons:Up to $140 Off Select Fusion Black Pro Massage Guns(opens in new tab)
- GrubHub:free with Prime membership(opens in new tab)
Amazon Prime Day: Is there a second Prime Day?
To update:Amazon has confirmed that the second Prime Day will take place. The Prime Early Access sale, which is scheduled to go live on Oct. 11 and run through Oct. 12, will act as a sort of Amazon Early Black Friday sale, offering a mix of deals and discounts on home goods, electronics, and more. more.
Believe it or not, a second Prime Day could actually happen for a myriad of reasons.
Barring record inflation and price increases on hundreds of items, this year's Prime Day performed well, but not as well as Amazon had hoped. You can check out the counter results in our Results section below, but, quite simply, shoppers' buying habits this year have been surprising, to say the least.
Overall purchase size was slightly less than average, meaning people were spending less on big items and looking for necessities rather than luxuries.
That doesn't mean Amazon Prime Day hasn't made a lot of money, it always does. But with what we've seen earlier this year, it wouldn't be a stretch to think that Amazon is planning a second one.Several sources also stated(opens in new tab)that Amazon is planning a second event for the year, and while it may not officially be titled Prime Day 2, expect it to be similar overall.
Here's hoping it's a Black Friday early sale that includes prices and deals on Black Friday deals, giving non-Prime members and members alike early access to some of Amazon's best Black Friday deals.
Amazon Prime Day Recap: The Results
AccordinglyTracking the first day of the numerator in 2022, Smart Tech rained on top this year. However, there are some surprising data that show that buying habits have been very different than expected this year.
The average cart sizes were smaller and the average dollar amount per purchase was much lower than expected, but Amazon exploded in terms of overall performance. Even in times like this, people still seem to need Amazon's tech fix!
The most popular item was the one from AmazonFireTV-Stick(opens in new tab), which fell to the lowest price of the year and equaled the price on the 1st of last year.
Additionally, some interesting data suggests that people are buying more premium products than luxury items:
- 29% of shoppers bought household items this Prime Day, while 28% are slow to eliminate health and beauty items (also considered essentials).
- The average purchase price was just $33.58, meaning people were sticking to tighter budgets during the economy event.
- The main buying public for Prime Day 2022 were women aged 35 to 44
- Most buyers were high-income, with average earnings greater than $80,000
- This Prime Day was ruled by suburbans, who did most of this year's shopping for rural and urban livers.
- Of all smart home devices purchased, 68% were Amazon-branded (meaning Amazon devices absolutely killed it).
- Inflation had a big impact during Prime Day, causing 65% of purchases to spend less than in previous years.
What is Amazon Prime Day?
Amazon Prime Day is the second biggest sale day of the year (after Black Friday) and is a two-day sale offering one of the widest ranges of discounted products and sales of any year. While Prime Day has become something of a "Black Friday" type of savings event, it's a sale more focused on Prime Day devices, smart technology and Amazon brands.
However, over 2 million individual products are available for sale this Prime Day. While the focus of what you see when browsing Prime Day deals is squarely on Amazon's product lineup, just about everything you can think of is discounted during the two-day event.
Amazon Prime Day FAQs
Is Prime free on Prime Day?
If you didn't already have an Amazon Prime account, you can get a free Prime trial for Prime Day (or any other day). Amazon offers all customers a 30-day free trial of Prime, while students get an extremely generous six-month free trial of Prime. You can cancel at any time during the trial period and you will not be charged.
If you decide to pay for Prime after your trial ends, it will cost you $119 per year. Student Prime accounts are only $6.49 per month.
If you live in a household where someone else has a Prime account, you can create an Amazon family and share some of your Prime benefits for free - including unlimited one-day delivery plus same-day delivery in eligible territories and access to these top Amazon deals. Prime Day. It also offered 30-minute early access to lightning deals with Prime Early Access.
How to get your free Prime account and set up an Amazon family.
Will the price of Amazon Prime increase this year?
It was recently confirmed that aAmazon Prime Price Increasereally happening this year. While that's bad news for many, the 17% price increase is the third increase since Prime's inception.
You can still get the current price rankings before the high later this year, but you should go to theAmazon Prime login page(opens in new tab)Today. You can also try it for 30 days before deciding to keep it, but if you're like us (and the millions of Prime members out there), you'll probably keep it. The benefits of the service still outweigh the costs in our eyes, and while we don't like it when the price of something goes up, Amazon Prime offers a wealth of value for money.
The price increases are as follows:
- Yearly:$ 139 (era $ 119)
- A month:$ 14,99 (era $ 12,99)
On an earnings call last October, Amazon said it had nothing to announce about price increases on Prime. However, some analysts have speculated that there could be a price increase on Amazon Prime. As reported bymarket observation(opens in new tab), analysts at Jefferies expected the price to increase this year, noting that Amazon raised the price of Prime membership in March 2014 and May 2018. The same report adds that JPMorgan analysts also believed that a price increase for the Amazon services, including Prime, was coming.
"Another rate hike this year seems reasonable and would maintain the recent cadence of about four years," analysts at Jefferies told the report, adding that the previous two hikes were around $20.
How to find the best Prime Day deals
Shopping on Amazon Prime Day can be a stressful and overwhelming experience if you're not prepared for what's to come. While Prime Day is one of the most fun bargain hunters of the year, it's easy to get it wrong if you're not sure what to look for—or how to look for it. Here are some helpful suggestions for Amazon Prime Day shopping and tips on how to save more money this year.
Don't just buy from Amazon:That might sound strange to hear, considering this is Amazon Prime Day we're talking about, but hear us out. With Prime Day becoming so popular over the years, many retailers are trying to get in on the action by running their own Prime Day-like sales alongside Amazon. If you have a favorite store that you love to shop at, don't be afraid to shop there too. You'll be surprised what kind of discounts you can find.
Trust your gut when it comes to ratings:Here's the problem with Amazon's rating system, it's not very good at filtering out unhelpful and unhelpful comments. If you go to almost every major product released in the last year, you'll see one-star reviews with one sentence clearly expressing dissatisfaction and nothing else. You may even find "fake reviews" that turn you away from a good product or even make you buy a bad product. If it's something you really want and it's for sale, reviews can help, but at the end of the day it's your money!
Compare prices:This applies to everything. Clothes, electronics, you name it. If it's on sale during Prime Day, every seller that has it is likely to slash their prices. However, what you may not know is that it can becheaperin some cases, look for alternative sellers. Don't be afraid to click the "See More Purchase Options" button every now and then.
Are Prime Day deals worth it?
The question "Are Prime Day deals worth it?" is asked a lot at this point and quite frankly there is a yes and no answer to that. Depending on what exactly you're looking to buy, Prime Day can be the perfect opportunity to get the best discount, while waiting until the Father's Day sale, Labor Day or even Black Friday/Cyber Monday can be more beneficial.
That said, Prime Day deals are definitely worth it when it comes to electronics, smart technology, and of course Prime Services. Most Prime services, includingPrime-Video(opens in new tab)EAmazon Music Unlimited(opens in new tab)get some good deals for newcomers and Prime members.
This prediction of the mid-July date is supported by a report bydigital commerce 360(opens in new tab)the one quotedAmazon Ad(opens in new tab)for sellers using the Fulfillment by Amazon (FBA) service. The post is titled "Schedule your shipment in advance for Prime Day 2022" and states that sellers have until April 29th to submit their Prime Day deals. It also says, "Schedule and ship your shipment to arrive at fulfillment centers before June 20th."
The Digital Commerce 360 report quotes Fahim Naim of e-commerce consultancy Advantage Unified Commerce as saying: "Barring major setbacks and based on the data and timing of the information in Seller Central, all stars are ready for the 11-18." The same report says it is "extremely unlikely" that Amazon Prime Day will occur on the first Monday in July, which is Independence Day in the US.
Are Amazon Prime Day Deals Real?
This question is asked a lot, and not just on Amazon Prime Day, but also on Black Friday. And there are two answers - but they both focus on what you mean by "agreement".
The first is that Amazon Prime Day offers products at a discount, and sometimes they are reduced to prices that they never had before. That's a deal in many people's eyes.
The thing is, however, as evidenced by numerous studies like this one2022 report by Semrush(opens in new tab), many deals offered during sales events such as Amazon Prime Day and Black Friday do not actually offer as good a discount.
The practice of artificially inflating the prices of items in the weeks or months leading up to a sales event, and then offering what appears to be a large percentage discount, is rampant in the industry and becomes an impressive business, in reality ending only in a small to a modest price reduction.
Of course, if you wanted this product, you still have it, and you got it a little cheaper than what was previously available. So with that in mind, you could say you still have a deal.
Another thing to consider whether a product is a "business" or not is where the product is in its lifecycle. When a 4K OLED TV is $400 cheaper and has been on the market for a year, that's more of an end-of-life price drop before your replacement comes out. The counterargument to this, of course, is that just because a product has been on the market for a while doesn't make it bad, or buying it now is a bad deal.
Finally, it's important to note the other elephant in the room - Black Friday. According to the Semrush report linked above, the biggest discounts of the year occur during the Black Friday sale period, which coincides with the months of November and December.
While Amazon Prime Day 2022 is a great opportunity to buy products at a discount, there's no guarantee that those products won't be even cheaper during this year's Black Friday sales.
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